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WORLDWIDE FESTIVAL // SHANGHAI

May 31st, June 1st and 2nd 2007

2007-09-25

No, no, no, the WWF is not only the World Wildlife Foundation, it’s also the Worldwide Festival, an eclectic and international festival created by Gilles Peterson.
Following the Peterson spirit and politics, the main purpose of the WWF is to gather talented and worldwide (of course!) musicians, DJs, and most of all, music lovers, to create a festival with an easy vibe.
Launched last year in the charming city of Sete, France (which makes it the birthplace of the festival), the WWF 2nd edition took place in Shanghai.
Thanks to the host and the producer of the whole festival, Bar Rouge, we enjoyed three amazing days of music. The line up couldn’t have been better: Garfld and Sundae, Simbad, Laurent Garnier, Gilles Peterson and Sebastien Tellier accompanied by his brilliant pianist, Simon Dalmais.

You can imagine how excited the Warehouse team was when we heard about this wonderful event!!! As soon as we got the news, we suggested to Mathieu Brauer, the Bar Rouge manager, to make a DVD about the whole festival. He liked the idea and decided to produce the DVD. So, we spent 3 days following the artists, interviewing them, shooting their sets… Awesome !!!
For this project, the Warehouse team was headed by Lucas Gurdjian as director, Antoine Breton and Ian Anderson as cameramen, and Olivia Gurdjian and Mathieu Brauer as crazy journalists. In charge of editing were Lucas Gurdjian and Eric Beveraggi. The challenge and the purpose of this DVD was to do something consistent with the festival quality and spirit. Special care was given to to have original interviews shot in high-quality sets.

These three WWF days are among the best experiences and memories for the Warehouse team in Shanghai.

 

WWF-8

 


WORLDWIDE FESTIVAL ARTISTS

 

WWF-10

Sebastien Tellier

 

WWF-11

Simon Dalmais

 

WWF-12

Sebastien Tellier

 

WWF-13

Sebastien Tellier

 

WWF-14

Laurent Garnier

 

WWF-15

Laurent Garnier

 

WWF-16

Laurent Garnier

 

WWF-17

Laurent Garnier

 

WWF-18

Simbad, Laurent Garnier and Gilles Peterson

 

WWF-19

Gilles Peterson

 

WWF-20

Gilles Peterson

 

WWF-21

Gilles Peterson

 

WAREHOUSE CREW

 

WWF-1

Olivia Gurdjian and Gilles Peterson

 
WWF-3

Lucas Gurdjian

WWF-2

Ian Anderson

WWF-4

Mathieu Brauer, Lucas and Olivia Gurdjian

 

 

WWF-7

Ian Anderson and Lucas Gurdjian

 

 

 

 

 

 


PEOPLE INVOLVED

All exclusive rights to Emmanuel Comte

Warehouse Studio video crew : Lucas Gurdjian, Antoine Breton and Ian Anderson

Creative writer & Journalist : Olivia Gurdjian

Journalist & producer : Mathieu Brauer

CLIENT

BAR ROUGE

Bar Rouge is one of the oldest clubs in Shanghai, like Park 97. In Shanghai, “old” means that it has outlasted the typical life expectancy of  two years, and that’s very rare. Bar Rouge has become an institution in Shanghai by giving Chinese clubbing a new touch. With Moet & Chandon as their main sponsor, they were the first to introduce champagne into the nightlife here making it more feminine and more jet set.

 

barouge 

18 Zhongshan Dong Yi Road, 7th floor, Bund 18

www.resto18.com

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May 31st, June 1st and 2nd 2007

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Creation, webdesign and webdevellopment

WAREHOUSE STUDIO Lucas & Olivia Gurdjian, the two cofounders of Warehouse Studio, like to describe themselves as a creatively "unstatic" agency. Warehouse Studio is the extension and evolution of 10 years experience exploring the development of various combinations of image, sound, and conceptual ideas into a flowing stream of fresh work with a strong personal vision.