PHOTO STUDIO FOR THE PAUL OPENING // SHANGHAI
May 26th 2007
The new trend in Shanghai is the photo studio. Almost every event has its own photo studio and if it doesn’t have one, believe me, it sucks! The concept is quite simple: people are posing in front of a backdrop which is generally branded with the main sponsor logo. Thanks to instant printers, guests can have their pictures a few seconds later. Fortunately for Warehouse, we are part of this new phenomenon since we already had some great photo studio commissions.
MECHANISM
PAUL Opening party/ Shanghai.
PEOPLE INVOLVED
Photographer : Mathieu Lunard
Assistant : Olivia Gurdjian
CLIENT
VINYL GROUP
Vinyl Group is THE interior design company in Shanghai. Owned by 3 charismatic Filipinos, Berwin Tanco, Noel Lee and Ben Ling, Vinyl has been created in 2004.
They were the 1st to bring the notions of creativity, sophistication and modernity in the Chinese design. Rapidly more and more people were calling upon their talents to design residences, shops, clubs, restaurants etc. Almost the half of Shanghai is designed by Vinyl Group !
751 South Huangpi Road, Building 1, 5th floor 200025 Shanghai
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PHOTO STUDIO FOR THE PAUL OPENING // SHANGHAI
May 26th 2007
The new trend in Shanghai is the photo studio. Almost every event has
its own photo studio and if it doesn’t have one, believe me, it sucks!
The concept is quite simple: people are posing in front of a backdrop
which is generally branded with the main sponsor logo. Thanks to
instant printers, guests can have their pictures a few seconds later.
Fortunately for Warehouse, we are part of this new phenomenon since we
already had some great photo studio commissions.